Develop an Exceptional Practice Through Finding the Contact Lens Opportunities in Your Chair

Feb 22, 2024 12:35pm ‐ Feb 22, 2024 1:25pm

Identification: TOS1

Studies have shown that patients are interested in contact lenses for the many benefits they provide: a more natural, unobstructed view of the world, improved vision as compared to glasses, better experience during activities of daily living, better cosmesis to name a few. Despite all these benefits, current lens wearers are still dropping out of lens wear and potential new lens wearers aren’t being educated on this option during their yearly comprehensive examinations. This course will show how we, as optometrists, are missing many opportunities to introduce new patients to contact lenses or refit patients into lenses that will satisfy both their vision and comfort needs to prevent them from dropping out. We will discuss how to change the culture around contact lenses in your practice to increase your contact lens patient base, patient satisfaction and patient retention.
Learning Objectives:
  • To learn the current state of the contact lens market
  • To learn the causes of contact lens dropouts
  • To understand patient attitudes and beliefs toward contact lenses
  • To learn the missed opportunity in every practice to increase their contact lens patient base
  • To learn how to cultivate a positive approach to contact lenses throughout your office

Develop an Exceptional Practice Through Medical Billing

Feb 22, 2024 1:25pm ‐ Feb 22, 2024 2:15pm

Identification: TOS2

This course will teach doctors and staff how to build their medical side of their optometry practice. We will review correct billing and coding with medical plans and how to set up protocols in this area. We will learn about getting started with medically necessary contact lenses. We will have a discussion regarding the nuances of different medical plans. At the conclusion of this course, one will understand where to get started with medical billing and when to bill medical plans vs. Vision Plans.
Learning Objectives:
  • Learn the basics of Medical Billing
  • Learn tips for Coding correctly.
  • Review different plans and how they work differently.
  • Discuss differences between vision and medical plans.
  • Common Misses and mistakes with billing, reconciling and lack of processes.

Develop an Exceptional Practice through Dry Eye Diagnosis and Treatment

Feb 22, 2024 2:30pm ‐ Feb 22, 2024 3:20pm

Identification: TOS3

In this course we will discuss some of the misconceptions surrounding Dry Eye and technology for diagnosis and treatment. We will review the research regarding the relationship between digital device use and dry eye. Even though dry eye complaints are the most common reason people schedule eye exams nationwide there are still several misconceptions surrounding the disease and its treatment. In this course we will review the most often misunderstood areas surrounding dry eye and look at the research that allows us to declare them fact or myth.
Learning Objectives:
  • To look at the evolution of the definition of dry eye from the first attempt to define it and moving forward to current day and discuss why it matters.
  • Digital devices are a big part of everyone’s typical day. We will discuss the part digital devices play in dry eye.
  • There are many reasons we assume facts regarding the conditions we treat. In this course we will review some common assumptions and prove them true or false with current scientific evidence.
  • At the conclusion of this course, we will have a better understanding of dry eye today and how we can put dry eye truths to work in clinical practice tomorrow

Develop an Exceptional Practice Through Smart Business Choices for the Sublease Doctor

Feb 22, 2024 3:20pm ‐ Feb 22, 2024 4:10pm

Identification: TOS4

In this course you will learn from our panel of experts how to find and expand on the opportunities within sublease practice setting that will drive practice revenue, attract associate doctors, support patient retention, and increase overall practice value. The panelists will answer the questions doctors are afraid to ask and discuss the steps to implement new programs and processes to create an exceptional practice in the sublease setting.
Learning Objectives:
  • Review specific opportunities to grow revenue in the sublease practice setting.
  • Discuss the necessary steps to implement new programs into the whole practice, including the associate doctors and office staff.
  • Learn how these opportunities can drive doctor recruiting, patient retention, and overall practice value.